Wednesday, February 17, 2010

Lecture 4 Response

Suprematism
Constructivism
Malevich
Constructivism
Utopian Society
Rodchenko
El Lessitzky

I found this to be the most interesting section so far primarily due to the political and social responses that the artist were able to achieve. I also found it fascinating that they were able to achieve it with such a limited visual pallete as far as form was concerned aside from the photographic elements of coarse. The photomontages of Rodchenko and the techniques used to transfer imagery to such a large scale were genius. However I wish that young designers would not use them as much because they don't need to. We have the capability to print out at very large sizes now so I feel that there is really no need for a similar idea of tracing to be used at this point. I wish they would just draw their imagery; at least some of the time. I am astonished at the effectiveness of the Constructivist design but more so by the involvement of the people/viewers and there ability to change things as a response the way they did. El Lissitzky is one of my favorite designers and I was happy to hear him referred to as the messiah of graphic design/ Constructivism. His ability to communicate an image as powerful as "beat the whites with the red wedge" using only circles rectangles and 3 colors is definitely revolutionary. Also the way he spread them all over is precisely something I have been searching for a way to do in this digital age. Unfortunately I feel the answer to that lies some where within the field of "hacking" and I do not know nor wish to embark upon such and endeavor.

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