Wednesday, January 20, 2010

Brett Lindstrom

-Chinese development of first printing
-Illuminated manuscripts
-Old Style Roman
-Transitional
-Modern
-Egyptian Slab Serif

What particularly upsets me about typography today is that it has been removed from all humanistic qualities. Emphasis is now placed on legibility and simplicity and I hate it. I find it utterly repulsive. I enjoyed the portion of the lecture that showed examples of loud screaming posters it reminded me that we are artists or at least I am and that we should remember that and quit segmenting ourselves as strictly designers. I abhor the idea of just DESIGN. We evolved from artists so how can we take something founded upon that human stoke and let our stupid and ever evolving technology strip it from us completely. I think that the industrial revolution and the advent of the modern approach to typographic production is responsible. However for a moment in time I noticed that the rebellious response to this allowed for complete and total freedom which I was happy to see. But it didn't last long. I hope to bring it back but I'll be upsetting alot of people when I do that. Oh well.

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